Evaluating Your Quotes Correctly
Posted on 10 February, 2009 at 19:06 PM
There are already 6 Comments
About the Show
David and Marc have always attempted to streamline their quoting system as best as possible. There have always been many options but never a solid solution.
Over the weekend they sat to re-evaluate their process and believe they have come up with a good one.
In this video they share, with you, their new method of quoting.
How similar / different is yours?
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User Comments
David Perel 10 Feb, 2009 16:42:16 PM
@Meredith - We will make a part two where we break down the elements ;)
Peter From The Alight Design Agency 11 Feb, 2009 00:14:21 AM
Good to hear that some other web designers are coming to their senses too, for too long now web design and web designers have been forced into this false corner that a site has to be at fixed cost - why?
Graphic Design is not at fixed cost?! Everything in graphic design (at least within a real agency) is set at an hourly rate, and web should be no different. There should always be a well calculated guide price for a site, but this needs to be accurately confirmed with a brief and PID (project initiation document) after that all design amends and development amends should be changed and charged via signed change controls.
Let the muppets charging £500/$1000 dollars a site go for it, they will continue to churn out shit and it makes it easier to see what good design and development can do for yours and my customers - and that is good old poweful ROI.
While I'm at it the tit's offering free "SEO" with their web design can fuck off too!
David Perel 11 Feb, 2009 11:42:30 AM
@Peter - Right on, I think many web designers are selling themselves short purely because they don't know better or haven't sat down to really think about it.
Lets be honest, does any one-person have the capacity to churn out $500 websites twice a day for 31 days? I don't really think so.
But I feel that it comes down to three things, application, experience and confidence.
If you don't apply yourself then your costs will always be wrong. If you don't have much experience then it affects your confidence which in turn affects your work and then it goes back to application.
As the web goes more mainstream and more people realize the benefits of online stores / brochures they will also realize the costs. It just takes time... there will be a tipping point. Patience.
Rob MacKay 11 Feb, 2009 12:41:33 PM
Hey :) Great video :)
What I find really useful is having a design process available for the client to see. It shows them what actually goes in to making a website work. Once they realise that it takes time and effort - especially when you are doing things like cross browser - they understand the price. It makes you feel more comfortable too... I had issues with charging what it should have been because it seemed too much.
Why does it seem like you ask for too much sometimes? You have to remember that you think what you are doing is easy, if not easy then at least do-able, you understand design and how websites - for example - go together, and the code behind them... But here is the ticket, the client doesnt. Thats why they have come to you, because they need to buy your skills. You might feel a little odd charging a decent amount for your services, especially when you are making something physically intangible a lot of the time, but thats how business works.
Your brain, knowledge and skill is a commodity that they want, and in the best cases down right need. Think of all the hours you have spent getting your skill level up to where it is; maybe you went to uni& The client is paying not just for the product but for your skills never forget that.
So as much as you need them to pay you and make a living, they need you to help them in the things they don't understand, and that is where its at.
Shanna 11 Feb, 2009 21:32:12 PM
Nice vid. I am anxious to see part 2. Restructuring my quoting system has been on my to-do list for a while.. this will help a LOT.
Love the sneak peek of obox.... i wanna see more. ;) hehe.
Shanna
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meredith 10 Feb, 2009 16:17:19 PM
I was hoping you would actually show how your broke it down. I like the idea of charging hourly for revisions beyond the first two (I think that's what you said?).
Cheers.